eCommerce Overrated or Necessary?

Credit: https://www.cleverecommerce.com/ Whether you currently have an ecommerce site and don’t know what to do with it or you have been thinking about building one, for many this introduces the question, do you even need an ecommerce site? Many wonder whether taking their products and services online is necessary or whether it’s been grossly overrated. Often part of the problem is not choosing the right ecommerce platform for your needs. If you have been going round in circles researching ecommerce tools, some like Clever ecommerce or Piesync can save you time and help you with this task. Many businesses, however, have taken to ecommerce as a way to expand their business by reaching new customers and creating more opportunities for marketing campaigns. And with the changing landscape of the high street, increasing business rates and online competition, businesses...

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Advantages of eCommerce: Why You Should Sell Online

Over the past decade, consumers constantly change the way they want to shop and merchants are trying to keep up. Shoppers fluidly search, compare, and buy from online sites, marketplaces, mobile apps, physical stores, and social sites. As innovative technology aids their journey, consumers are looking for remarkable experiences across these digital and physical touchpoints with brands. Whether you’re looking to expand your brick and mortar business or just starting off, eCommerce selling has many advantages for a long-term strategy to win over customers. Look no further than direct-to-consumer brands who are disrupting the retail landscape by creating digital-first approaches to create loyal customers. Last year, 81% of consumers plans to shop direct-to-consumer brands within the next five years. Where have these brands built their enterprises? Online. As you consider selling online, look at the top advantages...

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